Keeping Up With the Joneses


by Laura at July 8, 2005, 6:21 AM

lizandmadge.jpgOh, to be Generation Jones -- that once-forgotten bunch between the Boomers and Gen X. (Famous Joneses include Madonna and Liz Hurley). Last fall, the ever-youth-obsessed Abercromie & Fitch launched Ruehl for their Gen Jones clients, and the Toronto Star reports that Barcelona chain Mango and a new Canadian chain Yzza are hot for mature ladies, too. Finally -- mall fashion for MILFs.

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