I honestly have to say that I've seen a serious rise in widespread recognition for breast cancer month and it truly makes me happy. This year (he's been participating for the past eight years) Ralph Lauren creates a collection of black, white, and pink offerings to benefit programs for the screening, early diagnosis, treatment, and research of breast cancer. The fashionable line stays true to the brand's iconic style and features tees, totes, and tops all with the signature Pink Pony logo. For the month of October any items sold via mobile phone will have 100% proceeds given to the Pink Pony fund.
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