Leonardo DiCaprio For TAG Heuer


by Najwa Moses at January 12, 2009, 1:07 PM

leonardo_dicaprio_blueflys_blog_flypaper_1.jpgLeonardo DiCaprio will be taking over the reigns from Brad Pitt in his new role as TAG Heuer's Global Ambassador. Criteria for the role include good looks (it's true!) as well as a reflection of the brand's "What Are You Made Of" campaign. Leo will be featured in the brand's ad campaigns starting this spring, wearing the Carrera Day-Date watch and I'm sure sporting many a fine designer suit.

[Photo by Frazer Harrison courtesy of Getty Images]

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